TradeMutt x ZoeCarter
TradeMutt has teamed up with Zoe Carter to create Cracka’ Dawn, a shirt that celebrates early starts, long days, and the quiet resilience that defines Australia’s Ag community.
Co-designed with Zoe, this vibrant pattern celebrates key sectors of Australian agriculture, including beef, sheep, cropping, and transport, alongside playful elements like chickens, pigs, horses, and working dogs.
A bold colour palette of purples, aquas, and warm yellows is designed to evoke the feeling of an iconic Aussie sunrise throwing light across rural landscapes.
Anyone who has ever taken a roadtrip through rural Australia will recognise rusty old trucks, windmills, animals and old broken down tractors that capture the nostalgia of this iconic scenery.








